Improving your organic search ranking isn’t as simple as focussing on meta data anymore. It requires a strategic approach, matched with an understanding of the human and technical levers that you can pull to improve your ability to acquire and convert the right traffic for your product or service.

At Deepend we have over 20 years of experience in driving customer acquisition via digital channels. Over that time, we have shaped a structured and rigorous approach to SEO that has grown in sophistication and success.

Take for example the work we recently completed with AON Insurance. We were able to improve organic search ranking for keyword searches such as, "professional indemnity insurance", netting the equivalent traffic of over $60k per month in paid media spend.

Core to this offering is our SEO and Content Audit product – the perfect first step in understanding and shaping a structured response to improving your organic search performance.

Our SEO and Content Audit

Engage us in an SEO Audit, which will lay the strategic and structured groundwork for your success.
Summary of our approach:

Analysis

Surfacing key insights to your existing performance

Keyword Research

Developing a shared understanding of where the demand is

Content Audit

Aligning missing content with keyword volumes

Gap Analysis and Benchmarking

Understanding which competitors do it well in your category and how we can compete

Schema Usage Review

Understanding the technical levers that you can use to improve organic performance

Download a detailed outline of how we'd structure an SEO and Content Audit for your business

Dan Taylor

Consultant (Insights & Analytics)

E: dan.taylor@deepend.com.auP: (02) 8917 7900

Tom Ellis

Consultant (SEO) - Melbourne

E: tom.ellis@deepend.com.auP: (03) 8689 9860

Chris Crammond

Managing Partner - Sydney

Kath Blackham

Managing Director - Melbourne